All surface pattern designs shown were illustrated by me.
Downward Frog
Project: Downward Frog product pattern designs and brand identity illustrations. Downward Frog is a yoga brand that prioritises design and sustainability. My role for this project was to create surface pattern designs for the yoga mats, combining aesthetics with functionality. In addition, I illustrated website iconography, social media content, stickers, packaging, and product inserts, helping to build a cohesive and visually engaging brand identity.
Surface Pattern Design - Packaging Illustrations - Brand Identity Artwork
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